Rebranding for
"Gods & Goblins"

Crafting a New Identity in Steampunk Style

Gods & Goblins is a community-driven metaverse experience undergoing a transformation from "Goblin Town" to its new identity. Tasked with creating a visually striking logo that harmonizes the new brand with a steampunk aesthetic, I worked under tight deadlines to deliver a compelling design.

Collaborating with the product design team at Non Fungible Labs and art directors Jesse Metcalfe and Declan Murphy, I combined strategic thinking with creative execution to resonate with the target audience.